Terry Bean Become a Magnet Event

Become a Magnet

Terry Bean’s Guide to Success

Terry Bean has mastered a few areas of life: Communications, Networking and Right Thinking. This combination allows him to attract many great opportunities. Terry thoroughly enjoys helping others live their best life too.  He does this by providing inspiredutaining instruction (inspirational + educational + entertaining) on the best business and life development practices that can be implemented immediately.

Terry rousing the audience at TEDx Detroit 2011

This day-long session will provide you with the right information as well as ample opportunity to practice your new found knowledge. At the conclusion of this event you will understand new ways to enroll others, new strategies to grow your business and most importantly how to live your life out loud and on purpose.

Who should attend? This class is designed for people who are ready to take the next big step in their life.   This is NOT a beginner class, although those curious beginners with an open-mind and a willingness to learn will find a lot of value.

The cost of this course is $159.00 (special first time price and will be $279.00 the next time it’s offered) and includes a.m./p.m. refreshments, lunch and a signed copy of Terry Bean’s new book “Be Connected”.

You will be guided to:

1. Discover your purpose so you can live your passion
2. Understand how to be the best communicator you can be
3. Implement new strategies to generate referrals constantly online and in the real world
4. Sell more and cold call less
5. A thorough understanding of the art and science of Networking

Date: June 13

Location: Troy, MI Specific location to be announced soon

8:30-9:00 Registration/Networking/Coffee

9:00-9:50 The 6 Degrees of Connectedness (originally delivered at TEDx Detroit 2009)

9:50-10:50 Target Clients, Partners and how to ASK for them

10:50-11:20 Speed Networking Break- Practice Your New Skills

11:20-12:30 Personal Branding and Improved Communications skills

12:30-1:15 Lunch and Networking (onsite likely sandwiches or pizza…lunch will be provided)

1:15-2:45 Going Social (using facebook, LinkedIn, Twitter and YouTube to network more effectively)

2:45-3:00 Break. Cookie networking

3:00-4:30 What I’ve learned about S&M…sales and marketing

4:30-5:15 Q&A/Networking/End

SEO and Social Media for Detroit Office Furniture Dealers

You think social media is a waste of time? In certain instances, you’re right. Tweeting all day isn’t going to make a significant impact on your business. Neither is chatting with your friends on Facebook. However, using social to search for the right conversations can be very powerful.

The idea of “social networking” has been lumped in to social media and social networking can pay dividends. LinkedIn is a very strong tool for finding the connections you need. Twitter and Facebook can be too. Never forget that people do business with people. And people do frequent all of these social media sites and more.

Another aspect of social media that is important is how it helps increase your SEO ranking. Sure there are lots of ways to increase SEO that us experts know, but one easy way for everyone to succeed is through social. Especially if your business is visual. You can share lots of pictures or even videos.

Video is increasingly popular as it allows us to tell stories about our work that have never been told before. The right video can grab your intended audience and get them totally involved!

Additionally, If you google a person who has a completed LinkedIn profile, regardless of how much web stuff they’ve done or how many people have that name their LinkedIn profile will be the first result on page 1. Why? Because Google trusts LinkedIn. Often times their Facebook page and Twitter feed may show up on page 1 too. This is also becoming more true for companies. Your corporate page should show up first and then the rest of your digital footprint will follow. Here’s the thing:

If you’re doing SEO to optimize for your company name you’ve got it all wrong!!

Anyone that’s “searching” for your name already knows your name. You need to optimize for the services you provide, the products you sell and the problems you solve.

Your goal is to be the right answer when someone does a search.

Social media can help you achieve that goal to an extent. Having a company that understands the target audience and what they are seeking whose stay on top of changes at Google is always the right answer.

When you’re ready to enter the world of digital dominance, you’re ready to speak to us.

Using Status Updates Effectively

Status updates are simply the fastest, easiest way to let your network know what’s going on. The challenge is, so many of us are posting things that neither serve us or our network!

Think about it, does anyone really care if you’re “sitting on the patio”?. Of course they don’t. That is a line from a Verizon ad that exemplifies how useless Twitter can be, especially when used incorrectly. I would contend it’s Twitter’s own fault as they ask the wrong question: “what are you doing?” Linkedin and Facebook ask slightly better questions, but not much.

If that’s the wrong question, what are the right questions? While I’m not entirely sure there is one right question, I will submit that if you think about answering any of the following, you will serve yourself and your network better:

What value do you have to offer your network now?

What information can you share that your network needs?

What interesting links, quotes, or ideas would you like to share?

How can the project you are working on be a potential solution for others?

What is it that you love most about what you’re doing?

What type of people may benefit from what you’re doing now?

Can you make us laugh?

Can you make us think?

What exciting news happened in your day or with your business that you would like to share?

These are just questions that I ripped off the top of my head. You can see that they are value focused. That value should be for others and a little bit for you, too.

One last caveat about status updates. While going negative may yield some responses, think about the types you’re getting. Hopefully before you set out on your social media campaign you decided what you wanted to get from it. On that list should be the types of responses you want. It has been my experience that negative attracts negative. I will leave it to you to decide when you have had enough of that in your life.

Connectedly yours-

Terry Bean

http://terrybean.magntize.com

A few thoughts on Connecting online

The short answer is you make new associates online in the same manner you do in the real world. You start by finding out about one another and determine if there is a reason to continue to do so. Its a lot like rocket science without all the rocket or any of the science.

The long answer is oddly enough, longer. You start by finding someone and viewing their profile. Obviously some profiles are filled out extremely well and others aren’t. Glean what you can from what is written. Don’t make the assumption that because their profile isn’t properly filled out that they aren’t worth knowing. Lots of great and busy people get online and are still waiting for “later” to come so they can fill out their profile.

If you see something you like, send them a note that says-

“I came across your profile on x platform and I really like what you wrote about X.” (Copy their sentence and paste it right into your note). Tell them why that sentiment resonates with you and suggest a way to follow up via either phone or email.

Lots of people try to set up face to face meetings through linkedin or other sites. Color me old fashioned, but I think a first meeting, if not at an event, should be over the phone. This gives you a chance to explore the synergies and then determine if a face to face is in order. The reality is everybody is busy. There is no sense in meeting with a lot of people under the guise of “networking” if we will only be “netting” together.

12 Things to consider while networking online

1. Have a plan. Understand what you want to get out of your online networking time and what you have to get from it.

2. Upload your address book. This step will allow you to grow your networks faster. Larger networks lead to more opportunities.

3.  Realize the importance of being interested over being interesting.  Networking isn’t only about what’s in it for you. It’s about what
I can do for you, what you can do for me and what we can do together.

4.  Ask good questions.  Social networking is really all about conversations. One of the best ways to engage others in conversation is to ask questions.

5.  Be interested in helping others.  Without a healthy interest
in the well being of others, any networking will be a total waste of your
time.

6.  Make connections.  Know two people that need to meet? Introduce them. Networking sites like Linkedin, Twitter and Facebook make this very easy to do.

7. Shine the light on others. By helping to spread the word of others you actually help spread your own word as well.

8. Spend time working your online network daily. It doesn’t have to be all day, and it shouldn’t be overwhelming. But you do need to make a consistent effort on this.

9.  Alter the time you are online. Most people are creatures of habit and are online at the same time everyday. If you want maximum exposure, mix up the times so different people are seeing your message.

10. Upload a photo. People do business with people. Having a photo online makes you human, accessible and more interesting. This is true regardless of how bad you think the photo is.

11. Find another medium by which to connect- Can you meet them in person? Do so. If not, pick up the phone. It’s great to connect online over keystrokes, but it’s also important to do voice to voice or face to face networking.

12. Get started. There isn’t a reason you can conceive that would exonerate you from doing this. Online networking is the most important thing to hit the internet thus far. If you need help, call me!