The Universal Guide to Business Networking Table of Contents

Link to Chris Brogan’s video review of the book: http://url.ie/5w63
Link to Amazon if you would like to purchase this book (and you should) http://url.ie/5wj0

Table Of Contents
FOREWORD: by Chris Brogan- THE NETWORK IS EVERYTHING…………….

…1
OPENING THOUGHTS ………………………………………………3
THE UNIVERSAL GUIDE TO BUSINESS NETWORKING…….5
THE UNIVERSE’S RELATIONSHIP TO NETWORKING……….5
The Ask – Universally Speaking………………………………………………………. 6
We Are All Connected …………………………………………………………………… 7
The Shift………………………………………………………………………………………. 9
Find Your Flow …………………………………………………………………………….. 9
What’s Your AQ?………………………………………………………………………… 11
Is Your Network Nourishing You? ………………………………………………… 13
Why Giver’s Gain ……………………………………………………………………….. 14
Law Of Reciprocity ……………………………………………………………………… 14
Law Of Generosity ………………………………………………………………………. 15
The Power Of Action In Attraction ………………………………………………… 16
WERALL1 …………………………………………………………………………………. 19
The Universe Weighs In On The Q v. Q Debate………………………………. 20
Great Books That Taught Me About Living A Networked Life …………. 22
YOU BEFORE NETWORKING ……………………………………25
What Networking Should Be To You …………………………………………….. 25
Increasing Business Acumen…………………………………………………………. 27
A Built-In Advisory Board……………………………………………………………. 28
A Group Of People Committed To Our Collective Success……………….. 29
Increased Awareness Of Current Events …………………………………………. 30
The Ability To Enact Universal Laws…………………………………………….. 30
The Inherent Selfish Altruism ……………………………………………………….. 31
Opportunity To Barter ………………………………………………………………….. 31
Good Networkers No Longer Have To “Compete” For Business……….. 32
viii |
Get Ready To Help Others……………………………………………………………. 33
After You …………………………………………………………………………………… 34
Understand What You Seek ………………………………………………………….. 35
Identifying The People You Need To Meet …………………………………….. 37
Target Clients……………………………………………………………………………… 38
Target Partners ……………………………………………………………………………. 40
Where Are You Networking? ……………………………………………………….. 42
All Business Is Relationship Business ……………………………………………. 43
The Network Effect Of Connectedness…………………………………………… 44
Common Ground…………………………………………………………………………. 46
Want To Be The Best Conversationalist Ever?………………………………… 48
It Starts With Asking Great Questions……………………………………………. 49
Listen Actively……………………………………………………………………………. 50
Cerebellum Or Customer Relationship Manager? ……………………………. 50
Having A Contact Management Process…………………………………………. 52
How Many People Should You Know? ………………………………………….. 53
You Won’t Know Who I Know Until I Get to Know You…………………. 54
Who Owns Your Network?…………………………………………………………… 55
10 Things I Want Networkers To Know…………………………………………. 57
YOU AT A NETWORKING EVENT…………………………….. 59
You Go To Networking Events To Network, Not To Sell…………………. 59
It’s Not A Race To Collect Cards…………………………………………………… 61
You Don’t Want To Be That Guy………………………………………………….. 62
Good Wingmen Wanted……………………………………………………………….. 64
The One Accessory You Need To Wear At Every Networking Event … 66
For What To ASK……………………………………………………………………….. 67
How To Work A Room………………………………………………………………… 69
Finding The People With Whom You Need To Speak ……………………… 72
How To Enter Into A Conversation ……………………………………………….. 74
Remembering The People You Just Met…………………………………………. 75
Nametags, Handshakes, And Look ‘Em In The Eye… Oh My! …………. 77
Exiting A Conversation………………………………………………………………… 78
The Most Powerful Networking Question Ever……………………………….. 80
Get Two People To Talk About You ……………………………………………… 82
What Networking Events Aren’t……………………………………………………. 83
Ways To Be Memorable, they’re not all good………………………………….. 84
YOU NETWORKING ONLINE………………………………… 87
Great online sites…………………………………………………………………………. 87
Managing The Time You Spend Online …………………………………………. 89
Create A Magnetic Profile ……………………………………………………………. 90
Talk about “who you are.” ……………………………………………………………. 92
| ix
Tell us about “what you do.” …………………………………………………………. 92
It’s good to have “past life regressions.” …………………………………………. 93
Hobbies and interests are interesting. ……………………………………………… 93
Choosing The Right Online Groups For You…………………………………… 94
Making Associates Online…………………………………………………………….. 96
Using Status Updates Effectively …………………………………………………… 97
I Am Endorsing Writing Endorsements ………………………………………… 100
Quick Guidelines on Endorsements: …………………………………………….. 100
I’d Like My Social Media To Go, Please………………………………………. 101
Be Careful What You Show Online ……………………………………………… 103
Thoughts On Webtegrity …………………………………………………………….. 104
When To Invest In A New Social Media Site ………………………………… 106
Googling Yourself Is Far Less Dirty Than It Sounds………………………. 107
YOU AFTER NETWORKING …………………………………111
How To Separate Yourself From Most People You Just Met …………… 111
Appropriate Follow Up Time ………………………………………………………. 112
Determining The Next Steps ……………………………………………………….. 113
What The Follow Up Note Should Say …………………………………………. 114
The Personal Touch Always Wins ……………………………………………….. 115
Enacting Your Foul Up System……………………………………………………. 116
Following Up On Your Follow Up……………………………………………….. 117
How Do You Know If The Networking You’re Doing Is Valuable?…. 118
Staying Visible To Your Network………………………………………………… 119
IN CLOSING………………………………………………………..121
Know You Have A Lot Of People You Can ASK ………………………….. 121
5 Tips For A Good ASK……………………………………………………………… 123
In Gratitude ………………………………………………………………………………. 126
ACKNOWLEDGMENTS………………………………………..129
ABOUT THE AUTHOR …………………………………………133

1 Response to “The Universal Guide to Business Networking Table of Contents”


  1. 1 More Info Saturday, July 20 at 7:42 am

    Really needed to stress I am just thankful I stumbled upon your web site.


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