Posts Tagged 'ask'

The ASK-Why it works universally- #5

Four posts later we are finally going to get into why ASKS work. You have likely read, “ask and ye shall receive”. There is a lot of truth to that Asking is always the predecessor to receiving. Ever wonder why?

There are many laws that govern the universe. The ones that pertain most to business networking are:

The law of attraction
The law of reciprocity
The law of generosity

If you’re familiar with “The secret”, you have learned a lot about the law of attraction. The concept in most simple terms is thoughts become things (if you haven’t already, sign up for mike dooley’s daily note from the universe at http://www.tut.com). “The secret” teaches us that there are three steps to attracting:
Ask– determine what you want and hold it in your consciousness. Feel the feeling of already possessing what you seek.
Gratitude– being grateful for what you have is far more powerful than complaining about what you lack. Maintaining an attitude of gratitude allows you to have the right mindset to attract what you seek.
Receive-you need to be prepared mentally, physically, emotionally and spiritually before you can receive what you seek.

  • The law of reciprocity- this is one big reason that people go to networking groups and give leads. The law of reciprocity basically says that as i do good by you, you will go out of your way to do good by me. Simply stated, if i give you a lead, you are likely going to go out of your way to give me one back.
  • The law of generosity- the law of generosity is a lot like the law of reciprocity. The difference is that instead of an individual looking to return the favor, the universe looks to return it. This is where the real results come from giving.

If you read my opening statements in the first post, you know that i encourage asking. Every ask results in an opportunity to give.  Surely you don’t have the ability to satisfy every need, but when you can, you should. Why? Because you will be enacting some very powerful laws on your behalf. Oh yeah and its really good to help others too ;-)

Heres to asking, giving and laws we can all live by.

5 things you need to know to create a great ASK

At MCC, we use the term “ASK” as opposed to 30 second commercial or elevator pitch. Why? Those concepts are antiquated and we have yet to hold an event with either a stopwatch or in an elevator. Besides, if the ask is done correctly, the person to whom we are speaking will know exactly what type of work we do. It’s your job to BRIEFLY cover that in the ask.

By the time you read this, you should have a very good idea how to create a new and significantly improved ask for yourself.

A good ask should connect you with exactly what you seek. I am not saying it will do so every time, but your odds of making the right connection will certainly increase if you follow these guidelines.

Your Name, your role and for whom you do it. It should be one quick, short sentence.

My name is Terry Bean and I am the CNO of Networked inc.

Next should be a sentence about why people do business with your company.

We are experts at infusing a networking mindset into small and medium companies so they can grow their business.

The above sentence tells you: Who, What and Why. These are certainly important elements. I have also spent about 7 seconds talking thus far.

The next sentence should address how the person you are speaking to can help you. Before I get into this, I want to give you a list of things it should be:

Concise: Not that you are in a hurry, but there is no sense in giving people more information than they need. We have all been in a situation when we wished the person that was telling us every piece of minutia about their business would just go away, right? Don’t be that person. Say what you have to say, but do it quickly. Our good friend, Charlie Wollborg says it this way: Titillate, don’t Satiate. See how brief that is?

Clear: Does it still make sense after shortening your message? If it doesn’t, you may need to workshop it a little. People need to understand what it is you would like them to do for you.

Compelling: Is your request something that people think, “Hmm, that’s interesting. I would like to help this person”. If it’s not, what are you going to do to make it so? Sure it’s great that you are networking and meeting new people, but if you can’t get any of them to help you by introducing you to the people you need to meet, you would be better served spending that time cold calling. Suggestion: Relate your ask to them. That could be by offering an incentive for those who help you, or by showing how what you do for your clients may benefit them.

Specific: While this seems counter-intuitive, like it will lessen the possible number of responses you will get…know this: It will lessen the number of responses you will get. How many of us have gotten referrals that were close to what we seek? Worse yet, how many have gotten referrals that weren’t even close? Sure we appreciate the effort, but who has time to track down a bunch of folks that really aren’t our prospect. If you do, call me. MCC needs some help on a handful of committees. Make your ask as absolutely granular as you can. Don’t say I am looking for someone in purchasing at GM. If you know you need to speak to Johnny Knoxville who purchases castings and works in the Warren facility. Ask for Johnny. You never know…

It’s OK to ask for help (is there an echo in here?). Tell people you are asking for their help and that you would appreciate it.

Here is an example of my ASK utilizing what we have stated here:

My name is Terry Bean and I am the CNO of Networked inc. We are experts at infusing a networking mindset into small and medium companies so they can grow their business. I would appreciate your help in connecting me with an executive at Hanson’s Windows. I will help them get more business from their current base, identify future clients and strategic partners and most importantly communicate this message throughout the organization.

Remember, every opportunity we have to help you, helps us. It all starts with a good ask.

The best way to get help: ASK, part 1 of 5

If I could give you just one piece of advice when it comes to both networking and universal laws of spirituality, it would be simple; ASK.

So many of us find it challenging. Like it’s a sign of weakness. Or maybe you were taught that you need to make it on your own. That others aren’t going to be concerned with your issues. That’s old world thinking. New world thinking tells us that having the opportunity to help others actually helps us.

We can debate when “networking” commences all day long, but folks in the know recognize the concept of “givers get”. Conventional thinking was that those who give a lot of opportunities will receive a lot in return. There is truth to that. What we now need to consider is that the opportunity to help someone else is also a “give”. By telling others what you seek, you give them the opportunity to help you. If they do, they have both you and the universe looking to return the favor. Now that’s a powerful combination. Sounds like they would be getting more than twice as much help.

This week I will share with you five different posts on the importance of a good ask. The five topics will be:

1. The components of a good ask
2. For what should you ask?
3. Who you should ask
4. How the ask relates to the universe

It is my intention that by reading these five posts you will understand the power that we all have to be the change we want to see in our lives, our businesses and our community as a whole.

Here’s to a great week.

TOSA (To Our Shared Abundance)-
Be Connected-

Terry Bean