Posts Tagged 'click click car'

Real Detroit Test Drive: S1: E4: Suits For Soldiers: 2014 Buick LaCrosse

Scott Fader of Suits for Soldiers and I go for a ride and discuss the great work he and his organization are doing. We also talk about the car for a moment or two. Check it out.

Real Detroit Test Drive 3: Operation: Kid Equip

In this episode of Real Detroit Test Drive I grab Menachem Kniespeck of Operation: Kid Equip and we take a spin in a 2014 GMC Acadia. We also do a tour of their warehouse that is filled with hundreds of thousands of books. Menachem was one of the speakers at the first #313DLove event. Check it out.

My review of Chrysler, Dodge and Jeep vehicles at the NAIAS (Detroit Auto Show)

I walk around and talk about cars. Fortunately, after my work with Click Click Car and Ray Laethem Motor Village, I happen to know some things about them. There’s a couple of fun moments in here and a few things I wish I hadn’t said. Although, it’s better than what didn’t make the final cut. LOL

2014 Copper Red Metallic Buick Regal at Click Click Car in Detroit

We’ve got an audacious goal to lease 10 brand new vehicles in the month of January. Why is it audacious? Because we have yet to lease a car or publicly launch the Click Click Car site. And that’s what makes it very, very cool.

This Regal is one of those 10. I think Jeff Wegner did a great job filming it. Let me know if you know anyone interested in leasing a new Regal or any new car in January.

Make the magic happen wherever you can #dny

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We have a lot of work ahead of us to launch and explain the site. We decided early on that video was going to be a huge part of it. Over the last couple of days it’s been all “quiet on the set”.

We have been filming live. We also have been doing a lot of after effects as well ad kinetic typography. We will be using video for branding, education, sales and some how to use the site.

Pretty amazing transformstion for the space we now call home.

Looking forward to showing off the work when it’s ready.

Do you video to market your business?

What are some of your favorite ad campaigns that are either video on social or run on those tv thingees?

If you need a video campaign, we would enjoy discussing it with you.

Promoting what you’re about to be promoting…Do it early. Do it often. Get others to do it too. #DNY

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

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The coolest software, product or business doesn’t mean squat if you don’t let others know about it. We live in a hyper-connected world so in some sense, “getting the word out” has never been easier. Conversely, having “the word” cut through the noise has never been more challenging. 

 

If you really want to do great things in this life, you’d better enroll a bunch of others to help. The more assistance you can get, the greater the reach your message will experience.

The challenges are several:

1. It’s awkward for most people to ask for help. It’s like it’s a sign of weakness. Truth is, allowing others to help is a sign of strength. It’s also proof that you are determined enough to reach your goal.

2. Most people instinctively understand the law of reciprocity and realize that if they don’t do enough for others, others aren’t likely to do much for them. You’ve got to put deposits in that karma account before you start taking withdraws. 

3. People are busy AND respectful of the fact that people are busy. We don’t really want to burden others with our problems.

4. We fear opening ourselves up to other’s critiques.

5. And every other fear, excuse or rationality you can think of stops us from doing what needs to be done.

BUT

None of that matters. It can’t. In order for you to be successful, you have to get past it. There is a lot of work to be done and as my friend John George of Blightbusters always says “Many hands make for light work”. 

We intend to “soft launch” our solution in about a month. In an effort to start letting people know about it, I posted a picture of my business card on Facebook and a fairly simple request that read: “So in a month or so we will officially soft launch the site and do the big reveal. Will you be so kind as to check it out then and if you like it maybe give a share? That would be awesome. Can you give this a like if you will? Thanks!!!”

I wrote it fast as I was more interested in getting it out there then getting it perfect. Plus my daughter was bugging me to take her to school (seriously, some 10 year olds should be allowed to drive). The results were okay. I now have a list of 25 people (it’s actually now at 28 because I commented on it when I started writing this post) who will hopefully “spread” the word when the time is right. 

This is great because of two reasons:

1. They will amplify my message.

2. As my friend Michael Angelo Caruso says: “If I stand here and tell you something, it’s a sales pitch. But if YOUR friend says it, it’s the truth”. 

I’ll be sure to let you know of some of the other things we do to roll this out, but right now I’m interested in what you do to roll out your magic. Please share in the comments below 😉